Oxford International AQA Examinations: International A2 Level Business
Editorial: Oxford Education
ISBN Digital: 9780198445517
USD 19,79
Sin impuestos
- Front cover and title
- Contents and how to use this book
- 1 Mission, objectives and strategy
- 2 Analysing the existing internal position of a business
- 3 Analysing the industry environment
- 4 Analysing the external environment to assess opportunities and threats_ political and legal change
- 5 Analysing the external environment to assess opportunities and threats_ economic change
- 6 Social, technological and environmental change
- 7 Investment appraisal
- 8 Choosing strategic direction
- 9 Strategic methods_ how to pursue strategies
- 10 Managing strategic change
- Glossary
- Answers
- Index and back cover
9780198445517
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